Embracing the ‘Purple Cow’ Philosophy in the Digital Playground

Greetings on this fine #FocusFriday! Today, I wish to navigate the concept of the ‘Purple Cow’ in our modern, digitally connected era. But first, let’s remind ourselves what that is. The Purple Cow? It’s not just another cow. It’s remarkable, it’s the one that stands out. In the realm of brands, it’s the one that’s worth making a remark about. In the vast meadows of the internet, where countless brands graze, standing out like a ‘Purple Cow’ becomes even more significant. It’s about not just being different but being so in ways that resonate, that make a difference. That’s what separates a ‘Purple Cow’ from just a colorful bovine. 💭💡 In India, a land teeming with diversity and innovation, we find some exceptional ‘Purple Cows’ grazing the digital landscape. Look at Zomato and Byju’s, two brands that shine amidst the herd. 🚀 Zomato, an online food delivery service, has brilliantly positionedRead More