LinkedIn unlike any other social platforms is focused solely on professional networking giving you access to rick user generated professional content.
LinkedIn is today, where Facebook and Twitter were 5 years back with limited restrictions helping you reach more audience.
The fact is that only 0.5% of users generate content on LinkedIn, and if the content is really good, it has a potential to reach even your 3rd level connections.
Many friends ask me how I use LinkedIn and how I am able to write every day and how I am able to build such a large follower base, here are 4 simple tips:
- Your content needs to be audacious, engage on an emotional level, and also somewhat non-conventional and eyebrow lifting.
- Your connect should be more personal in nature, include personal stories, life lessons, failures, something astonishing that others can learn from
- Post atleast 3-5 times per week. Don’t analyze and just do it
- Plan your content calendar and complete most of your writing in weekends, through the week, polish – be topical, do news jacking and post.