Browsing TagMarketing

Troll

Not if? But When?

Trolling today is a global menace and any brand can come under the attack with or without any agenda, hence the question brands are trying to answer is not, what if they get trolled but when? Social media today has given voice to everyone wielding a smartphone and we as brand custodians have to listen to those voices. Though not an expert on trolling but sharing few thoughts, which can be further expanding or corrected basis your feedback and experience. Please share your views in the comments below.

startup

7 Insights I learnt from Startups

I have been working with #Startups right from early-stage to #Minicorn, #Soonicorn and #Unicorns. And eagerly looking forward to working with #Decacorn and #Hectocorn Startups. Right from 2013 to date, I have learnt hundreds of things from these brilliant #entrepreneurs, who want to make the world a better place to live. Sharing with you 7 insights that I have gathered and urging you to share more from your own experience.

#pr #publicrelations #pragency #communications #corporatecommunications #managementskills #Marketing #DigitalMarketing

An Artist

Not everyone can become an artist, but an artist can come from anywhere!

However, every work is a chance to do art, each time we get to it. We are known as an artist only if we succeed in creating art, more number of times than any other average worker. An artist need not be only from creative fields, there are artists, who work with numbers, business models and conversations. Art needs to be about intent and communication, not substances as Seth Godin would state it. He says an artist is someone who uses bravery, insight, creativity and boldness to challenge the status quo. An artist will never be a cog in the wheel, he is driven by his own terms. Having said that, you can still see artists all around us. Sometimes, even at the supermarket, where an exceptional customer service representative uses a conversation to convert an angry customer into a raving fan. This line I happen to hear it yesterday,Read More